For you
Train with me
Online strength coaching for busy women in their 20s and 30s who are new to strength training. Simple, sustainable and friendly.
- Online
- Strength training
- Beginners welcome
Community builder & coach Tallinn, Estonia
Brit Suurraid
I give people a reason to show up.
I build communities people love being part of, make content people actually watch and, from November, coach busy women to get strong without going crazy.
- Community builder
- Strength coach · from Nov
- Podcast host
- Content creator
- Online coaching waitlist: open
- New podcast Toss väljas: 30k+ plays in 3 episodes
- International Personal Trainer · November 2026
- Stay Larsen Halloween party: 150+ guests
- Awarded twice at TV3 Estonia
- Freelance content for Toidutänavad, SkyTivoli, YES Events and more
- 10 years of strength training
- Human touch, AI-assisted
Work with me
Two ways to work together.
Friendly, dedicated and, I'm told, quite funny. Pick the one that sounds like you.
For your company
Build with me
Community management, events, social media and content for coliving, hospitality, wellness and lifestyle brands.
- Community management
- Events
- Social media & content
- Podcasts & hosting
- AI-assisted workflows
Community Stay Larsen, 2025–2026
Strangers into neighbours.
Stay Larsen has five buildings and 600+ rooms, with residents staying anything from a few days to a few years. As Experience Manager (and Office Manager from June 2025) I built their community from almost nothing to events with 50, 80, even 150 people.
- Four events a month, 25+ guests on average, on a €1,500 monthly budget
- Biggest nights: Halloween party (150+), Italian food night (80+) and a trip to Aegviidu (50+)
- Talked with residents every day, which was 40% of my week
- Ran Facebook, Instagram and TikTok, about three posts a week, growing followers by hundreds
- 150+at Halloween
- 4events a month
- 600+rooms
- 5buildings
Every community starts with an empty table.
Newsroom TV3 Estonia, 2020–2025
Five years of headlines.
I joined tv3.ee as a Web Editor and was promoted to Executive Editor three years later. I planned the daily news agenda, hired and trained editors and led a team of five, while still writing around ten stories a day myself.
- Executive Editor, tv3.ee Jan 2023 – Jan 2025 · led a team of five editors
- Web Editor, tv3.ee Jan 2020 – Jan 2023 · around ten stories a day
- Monthly pageviews
- 1–2M
- Stories a day, team
- 40–50
- Views, my top story
- 200k+
- Awarded twiceBy TV3, for growing tv3.ee's audience and for leadership.
- Eurovision 202340+ articles and 200k+ pageviews of coverage.
- Most-bought storyMy paywalled interview with one of Estonia's best-known chefs became tv3.ee's most-bought article ever.
- On cameraHundreds of video interviews, festival and concert coverage, and web shows I created and hosted.
Coaching Online · from November 2026
Get strong without going crazy.
Online strength coaching for busy women in their 20s and 30s who are new to strength training. I've trained in the gym four times a week for ten years, and in November I'll be a certified International Personal Trainer.
Made for you if
- You're in your 20s or 30s and your week is already full
- You're new to strength training, or starting over
- You want simple habits that last, not a 30-day punishment
What you get
- A strength plan that fits your week
- Feedback on your form from your videos
- Regular check-ins and adjustments
- A coach who celebrates every PR, loudly
International Personal Trainer
Training log
- Discipline
- Strength training, in the gym
- Training since
- 2016
- Sessions per week
- 4
- Listening to
- My own podcast, Toss väljas
Join the waitlist
Opens an Instagram DM. Just say "waitlist".
Podcast Toss väljas
Also on air.
In Estonian · on YouTube · every two weeks
Toss väljas
Honest conversations about a healthy lifestyle and working out without going crazy, with athletes and other inspiring guests. For anyone who wants a better quality of life through simple methods.
30k+plays
3episodes so far
~60minutes each
- Amani Kiivikas
- Kaisa Kuusnõmm
- Siim Tõnisson
Co-hosted with journalist Taavi Libe. I came up with the concept and format, research and book the guests, and cut the clips. Hosted by Coolbet.
From the archive · 2023–2024
Miks me oleme idioodid?
"Why are we idiots?": 69 episodes about the silly things people do every day, with famous Estonian guests. 100k+ plays, #1 on Spotify more than once, and brand sponsors. Co-created and co-hosted with Taavi Libe.
Read the episode write-ups on tv3.eeFreelance Since 2025
Content made to be watched.
Planning, filming, editing and posting for food, events, entertainment and interiors brands.
Toidutänavad
Content plan, editing and posting.
See the pageSkyTivoli
Content plan, editing and posting.
See the pageYES Events
Content plan, editing and posting.
See the pagePAF Eesti
TikTok content creation.
See the accountKAMJO
Four reels a month: storyline and filming.
See the accountDigitaevas
Freelance creative work, including sales presentations.
Education
BA, Audiovisual Media
Tallinn University, Baltic Film, Media and Arts School (BFM), 2016–2019. Thesis: producer of a 45-minute TV pilot.
Training
- International Personal Trainer, Intensive PT (Nov 2026)
- SELF II leadership programme "Spetsialistist juhiks"
- Driving licence
Languages
Estonian (native) · English (C2) · French (B1) · Spanish (B1)
Tools
WordPress · Google Analytics · Meta Business Suite · Canva · CapCut · Final Cut Pro · Notion · Google Workspace · Spotify for Creators · Agentic AI workflows (Claude, Gemini, ChatGPT)
Say hi!
Want a spot on the coaching waitlist, need a human touch for your company or community, or just want to talk podcasts? My DMs are open.